Bose Ultra Open Earbuds: Immersive Listening and Awareness of Surroundings

Bose's new open-ear wireless earbuds, the Ultra Open Earbuds, are designed for people who want to listen to music while still being aware of their surroundings.
The Ultra Open Earbuds also feature Bluetooth 5.3 technology with Snapdragon Sound, Bose proprietary Immersion Audio signal processing, and OpenAudio technology for wide soundstage while virtually seating you right in the acoustic sweet spot.
They attach to the side of your ears like cuffs and promise both all-day immersive listening and awareness of surroundings. Unlike regular buds that passively isolate wearers by blocking the ear canal, these earbuds use an open design with a powerful transducer and tightly controlled acoustic structure for precise sound delivery.
Bose Ultra Open Earbuds: Immersive Listening and Awareness of Surroundings

Bose's new open-ear wireless earbuds, the Ultra Open Earbuds, are designed for people who want to listen to music while still being aware of their surroundings. They attach to the side of your ears like cuffs and promise both all-day immersive listening and awareness of surroundings. Unlike regular buds that passively isolate wearers by blocking the ear canal, these earbuds use an open design with a powerful transducer and tightly controlled acoustic structure for precise sound delivery. The Ultra Open Earbuds also feature Bluetooth 5.3 technology with Snapdragon Sound, Bose proprietary Immersion Audio signal processing, and OpenAudio technology for wide soundstage while virtually seating you right in the acoustic sweet spot. Each earbud is good for up to 7.5 hours of use per charge or up to a further 19.5 hours with the charging case.



Confidence

90%

Doubts
  • It is not clear if these earbuds are truly open or still have some level of passive isolation.
  • The battery life claims may vary depending on usage.

Sources

64%

  • Unique Points
    • , The design attaches to the side of your ears instead of going inside them, making them anything but conventional.
    • , Bose released some impressive new products last year, but they were iterative. The Ultra Open Earbuds represent the biggest swing the company has taken in a long time.
  • Accuracy
    • The design attaches to the side of your ears instead of going inside them
    • Many people simply don't enjoy the feeling of earbuds sealing off their ears. It is why Apple's standard hard plastic AirPods remain so popular.
    • Unlike regular buds, the new ear candy from Bose doesn't passively isolate the wearer by blocking the ear canal.
  • Deception (30%)
    The article is deceptive in its portrayal of the Ultra Open Earbuds as a unique and innovative product. The author states that these earbuds are anything but conventional, yet they are simply an iterative improvement on previous Bose products. Additionally, the author claims that these earbuds allow users to maintain awareness of their surroundings at all times while still enjoying music, which is not entirely accurate as external noise will be heard naturally and at full volume.
    • The article states that the Ultra Open Earbuds are anything but conventional. However, they are simply an iterative improvement on previous Bose products.
  • Fallacies (75%)
    The article contains an appeal to authority fallacy by stating that Bose's Ultra Open Earbuds are the company's boldest and most unique earbuds yet without providing any evidence or context for this claim. Additionally, there is a dichotomous depiction of the target market as someone who wants to maintain awareness of their surroundings at all times while also stating that these unorthodox earbuds won't be for everyone.
    • Bose's goal in developing the new Ultra Open Earbuds was to create a pair of earbuds that you can truly wear all day.
  • Bias (85%)
    The author's assertion that the Ultra Open Earbuds are for people who want to maintain awareness of their surroundings at all times is biased. The author assumes that these earbuds will only be appealing to a specific group of people and not everyone. This statement also implies that other types of earbuds, such as those with silicone tips or bone conduction technology, are inferior.
    • The Ultra Open Earbuds represent the biggest swing the company has taken in a long time.
    • Site Conflicts Of Interest (50%)
      Chris Welch has a financial interest in Bose as he is an employee of The Verge which is owned by Vox Media. He also mentions Apple and Samsung products in the article.
      • Author Conflicts Of Interest (50%)
        The author has a conflict of interest with Bose as they are the company being reviewed. The article also mentions other companies such as Apple, Samsung and Sony which could be potential competitors to Bose.

        74%

        • Unique Points
          • The Bose Ultra Open Earbuds are open-ear wireless earbuds that clip to the outside of your ears.
          • They have water and sweat resistance IPX4 and can charge via USB-C.
          • The Bose Ultra Open Earbuds are designed for specific people, particularly cyclists and runners, who want to listen to music while hearing the world around them.
        • Accuracy
          • The Bose Ultra Open Earbuds are open-ear wireless earbuds that clip to the outside of your ears, kind of like earrings. They feature an open-ear design with a flexible, soft silicone shape that clips to the bottom of your ears.
          • The Bose Ultra Open Earbuds are designed for specific people, particularly cyclists and runners, who want to listen to music while hearing the world around them. They definitely check those boxes.
        • Deception (70%)
          The article is deceptive in several ways. Firstly, the author claims that the Bose Ultra Open Earbuds are unique and niche to begin with. However, this statement is false as there have been other open-ear wireless earbuds before these.
          • The design of the Bose Ultra Open Earbuds is not truly unique as there have been other open-ear wireless earbuds before them.
        • Fallacies (85%)
          The article contains several examples of an appeal to authority fallacy. The author claims that the Bose Ultra Open Earbuds are unique and niche without providing any evidence or data to support this claim. Additionally, the author uses quotes from other sources such as a review on Gear Patrol's website without citing them properly.
          • The open-ear approach is niche to begin with; they don’t block your ears, so runners and cyclists can better hear their surroundings. And the clip style makes for a different fit than more traditional designs.
        • Bias (85%)
          The article is biased towards the Bose Ultra Open Earbuds. The author describes them as unique and excellent, despite their high price point and lack of premium features. They also praise the earbud's design and fit, even though it takes some getting used to.
          • The Bose Ultra Open Earbuds are truly unique open-ear wireless earbuds.
          • Site Conflicts Of Interest (50%)
            Tucker Bowe has a financial interest in the topic of wireless earbuds as he is an employee of Gear Patrol which sells them.
            • Author Conflicts Of Interest (50%)
              Tucker Bowe has a conflict of interest on the topics of Bose and wireless earbuds as he is an author for Gear Patrol which sells these products.

              66%

              • Unique Points
                • The Ultra Open Earbuds attach to the side of your ears like cuffs and promise both all-day immersive listening and awareness of surroundings.
                • Many people simply don't enjoy the feeling of earbuds sealing off their ears. It is why Apple's standard hard plastic AirPods remain so popular.
              • Accuracy
                No Contradictions at Time Of Publication
              • Deception (30%)
                The article is deceptive in several ways. Firstly, the author claims that these earbuds provide both all-day immersive listening and awareness of surroundings. However, this statement contradicts itself as true immersion requires complete isolation from outside noise which cannot be achieved with open earbuds like these. Secondly, the article states that many noise-canceling earbuds have a transparency mode but some people just pop out one of the earpieces. This is not accurate as most noise-canceling earbuds do not have a transparency mode and it's unlikely that anyone would remove only one earpiece to listen partially. Lastly, the article claims that these earbuds are designed for both immersion and awareness but this contradicts itself as true immersion requires complete isolation from outside noise which cannot be achieved with open earbuds like these.
                • The author states that these earbuds provide both all-day immersive listening and awareness of surroundings. However, this statement contradicts itself as true immersion requires complete isolation from outside noise which cannot be achieved with open earbuds like these.
              • Fallacies (75%)
                The article contains an appeal to authority fallacy by stating that Bose is a well-known brand and their products are of high quality. The author also uses inflammatory rhetoric when describing the one bud phenomenon as real, which may be subjective and not based on factual evidence.
                • Bose has launched a pair of wireless earphones that don’t plug into your canal and cut you off from the outside world,
              • Bias (85%)
                The article is biased towards the new Bose Ultra Open Earbuds. The author uses language that portrays these earbuds as a solution to both immersive listening and awareness of surroundings, which implies they are better than other noise-canceling earbuds on the market.
                • Despite rocking an open design, Bose says that the combination of a powerful transducer with a tightly controlled acoustic structure should ensure an enjoyable listening experience for the wearer
                  • Each Ultra Open Earbud is reckoned good for up to 7.5 hours of use per charge
                    • The one bud phenomenon is real
                      • We know people want a way to listen to their music while still being connected to the world around them. We set out to completely reimagine the future of wearable audio and deliver a better, more beautiful, and comfortable solution to provide the best of both worlds.
                      • Site Conflicts Of Interest (50%)
                        The article discusses the Bose Ultra Open Earbuds and their features such as wireless earphones, open design, awareness of surroundings, noise-canceling mode. The author mentions that these earbuds are part of a lineup from Bose called 'Ultra Open Earbuds' which is also mentioned in the article. Additionally, the article talks about Bluetooth 5.3 and Snapdragon Sound technology used in these earbuds as well as Immersion Audio signal processing and OpenAudio technology.
                        • The article talks about Bluetooth 5.3 and Snapdragon Sound technology used in these earbuds as well as Immersion Audio signal processing and OpenAudio technology
                          • The author mentions that Bose Ultra Open Earbuds are part of a lineup from Bose called 'Ultra Open Earbuds'
                          • Author Conflicts Of Interest (0%)
                            None Found At Time Of Publication