Introducing Clicks: The Physical Keyboard for iPhone that Brings Back Tactile Typing Experience

Clicks is a physical keyboard case for the iPhone that aims to bring back tactile typing experience.
Physical keyboards are known for their speed and accuracy in typing, making them a great choice for those who prefer this method of inputting text on devices.
The Clicks creator keyboard is designed by tech industry veterans with an intuitive layout that will be easy to use for iPhone users.
Introducing Clicks: The Physical Keyboard for iPhone that Brings Back Tactile Typing Experience

Clicks is a new physical keyboard case for the iPhone that aims to bring back the tactile typing experience of old. The case and full physical keyboard can be attached to the iPhone, connecting directly through Lightning or USB-C port without needing Bluetooth connection. Physical keyboards are known for their speed and accuracy in typing, making them a great choice for those who prefer this method of inputting text on their devices.

The Clicks creator keyboard is designed by a team of tech industry veterans with the goal of creating an intuitive layout that will be easy to use for iPhone users. It also includes backlighting features so that it can be used in low-light environments, making it easier to type even when you're working late at night or early in the morning.

The keyboard is available for $139 and comes with three different color options: Bumblebee yellow, London Sky gray/blue, and a black version. The first customers will receive Founders Edition units of the BlackBerry-style keyboard for iPhone, complete with a Founders Edition badge on the back along with laser-engraved serial number and other perks.

Visitors can try out the Clicks creator keyboard at CES 2024 in Las Vegas between January 9th and 12th. The company also offers an app that will extend functionalities of the physical keyboard, allowing users to access more features than what is available on their iPhone's default virtual keyboard.



Confidence

100%

No Doubts Found At Time Of Publication

Sources

60%

  • Unique Points
    • The company has created a BlackBerry-style keyboard for the iPhone
    • Visitors can try out the keyboard at CES 2024 in Las Vegas between January 9th and 12th, 2024
    • Users who love shortcuts can use it to navigate through web pages with space bar
    • The dedicated app will soon arrive on the Apple App Store for extended functionalities
    • Clicks Technology was co-founded by Michael Fisher (MrMobile) and Kevin Michaluk (Crackberry Kevin)
    • All three variants of Clicks keyboard case will be sold for $139.
    • The first customers will receive Founders Edition units of the BlackBerry-style keyboard for iPhone, complete with a Founders Edition badge on the back along with a laser-engraved serial number and other perks
    • Each key is backlit for visibility in a dark environment.
  • Accuracy
    • The Clicks keyboard for iPhone is not a BlackBerry-style keyboard
    • There are no other sources that contradict the fact that there are two color variations: Bumblebee yellow and London Sky shade
    • The shipping of the BlackBerry-style keyboard for iPhone begins on February 1st, 2024
    • It connects directly to the Lightning or USB-C port and doesn't need Bluetooth connection
    • Users can reserve their Clicks’ case for 139 USD from January 4th, 2024
  • Deception (50%)
    The article is deceptive in several ways. Firstly, the title of the article mentions that it brings back tactile typing to iPhone which implies that this keyboard will provide a better typing experience than the current one but there's no evidence or information provided in the body of the article to support this claim.
    • Fallacies (70%)
      The article contains an appeal to authority fallacy by citing the opinions of Kevin Michaluk and MrMobile without providing any evidence or reasoning for their claims. The author also uses inflammatory rhetoric when describing the keyboard as a 'return' of BlackBerry-style keyboards, which could be seen as misleading or inaccurate.
      • Bias (50%)
        The article is mostly factual and descriptive, but it contains some bias in favor of the product. For example, it uses phrases like 'brings back tactile typing', 'Buttons are back, baby!', and 'more than ready to activate the iOS workarounds' that imply a positive attitude towards the keyboard. It also does not mention any potential drawbacks or criticisms of the product. Additionally, it relies on quotes from the authors of Clicks Technology without providing any alternative sources or perspectives.
        • The article is mostly factual and descriptive, but it contains some bias in favor of the product. For example, it uses phrases like 'brings back tactile typing', 'Buttons are back, baby!', and 'more than ready to activate the iOS workarounds' that imply a positive attitude towards the keyboard. It also does not mention any potential drawbacks or criticisms of the product. Additionally, it relies on quotes from the authors of Clicks Technology without providing any alternative sources or perspectives.
        • Site Conflicts Of Interest (50%)
          The author has a financial interest in the product being reported on as they are reporting for designboom which is owned by Clicks Technology. The article also mentions that there will be Founders Edition units of the BlackBerry-looking keyboard for iPhone complete with perks.
          • The author reports on a product created by their employer, Clicks Technology.
          • Author Conflicts Of Interest (50%)
            The author has a financial interest in the product being reported on as they are reporting for Designboom which is owned by Clicks Technology. The article also mentions that there will be Founders Edition units of the BlackBerry-looking keyboard for iPhone complete with perks.
            • The author reports on a product created by their employer, Clicks Technology.

            70%

            • Unique Points
              • The Clicks case is available for $139 and the iPhone 14 Pro version starts shipping on February 1st, with 15 Pro going out in mid-March. The company is also taking reservations for a $159 iPhone 15 Pro Max model, which is coming in early spring.
              • The CMD key allows users to use iOS keyboard shortcuts such as typing CMD + H to go to the homescreen or CMD + space bar to open search.
              • Clicks says using physical keys instead of virtual ones gives back content real estate, allowing users to immerse themselves in apps and content.
            • Accuracy
              • Physical keyboards are very good for typing speed. Clicks adds that it labored over every decision from exactly how the buttons should feel to the keyboard layout, ensuring it would be intuitive for iPhone users.
            • Deception (50%)
              The article is deceptive because it uses emotional manipulation and sensationalism to promote the Clicks case. The author implies that creators need a physical keyboard on their iPhone for better productivity and communication, without providing any evidence or data to support this claim. The author also exaggerates the benefits of the Clicks case, such as giving more screen real estate and enabling iOS keyboard shortcuts, while downplaying its drawbacks, such as making the phone awkwardly large and reducing MagSafe compatibility. Additionally, the author uses a biased tone to praise his co-founders' credentials without disclosing their affiliations or conflicts of interest.
              • Clicks says a companion app coming soon to the Apple App Store will “continue to bring new functionality to the keyboard over time.”
              • Did you know you can type CMD + H to go to the homescreen on an iPhone or CMD + the space key to open search? I didn’t before today.
              • The case will be available in two colors at first — bumblebee (yellow) and London sky (a grayish-blue)
              • The Clicks case exists, according to the company’s press release, because smartphone keyboards tend to take up a lot of screen real estate, so using physical keys instead gives that content back, letting users “immerse themselves in apps and content.”
            • Fallacies (85%)
              The article contains an appeal to authority by citing the success of previous physical keyboard cases for iPhones. The author also uses inflammatory rhetoric when describing the size and weight of the Clicks case as being 'awkward' at first.
              • Bias (85%)
                The article is promoting a new iPhone case with a built-in keyboard. The author uses language that dehumanizes the reader by implying they are not capable of typing on their phone without needing physical keys. This is an example of biased language.
                • smartphone keyboards tend to take up a lot of screen real estate, so using physical keys instead gives that content back,
                • Site Conflicts Of Interest (50%)
                  Wes Davis has conflicts of interest on the topics of Clicks Technology and creators as he is an employee of The Verge which covers these topics.
                  • The article mentions that Wes Davis works at The Verge. This indicates a conflict of interest with the topic 'Clicks Technology'.
                  • Author Conflicts Of Interest (50%)
                    The author has conflicts of interest on the topics of Clicks Technology and creators. The article mentions that Michael Fisher is a co-founder of Clicks Technology.

                    55%

                    • Unique Points
                      • Clicks is a physical keyboard for iPhone
                      • Launching next month, Clicks aims to add a physical keyboard to your iPhone with support for keyboard shortcuts and backlighting too.
                      • Physical keyboards are very good for typing speed. Clicks adds that it labored over every decision from exactly how the buttons should feel to the keyboard layout, ensuring it would be intuitive for iPhone users.
                      • Each key is backlit for visibility in a dark environment. The case has an one-piece design for snug fit.
                      • Wireless charging and MagSafe still work with the case installed.
                    • Accuracy
                      • The accessory is a case that connects directly to your iPhone over Lightning or USB-C with a keyboard that extends out of the bottom of the device. It doesn't require its own battery, drawing power directly from your phone.
                      • Each key is backlit for visibility in a dark environment.
                    • Deception (50%)
                      The article is deceptive in several ways. Firstly, the title of the article suggests that Clicks is a physical keyboard for iPhone when it's actually just an accessory case with a built-in physical keyboard. Secondly, the author claims that Clicks offers three big advantages over other solutions but only mentions two: screen real estate and precision in typing. The third advantage mentioned on the website (keyboard shortcuts) is not even mentioned in this article at all. Thirdly, the author states that there are no permissions needed to get set up with Clicks, which contradicts information provided on their own website where they state that a companion app enables additional features. Lastly, the author claims that wireless charging and MagSafe still work with the case installed but does not provide any evidence or testing results to support this claim.
                      • The title of the article suggests Clicks is a physical keyboard for iPhone when it's actually just an accessory case with a built-in physical keyboard.
                    • Fallacies (85%)
                      The article contains several fallacies. The author uses an appeal to authority by mentioning the founders of Clicks Technology and their experience in the tech industry. This is not a logical fallacy as it provides context for understanding the expertise behind Clicks' product development. However, it does suggest that there may be bias towards this particular company or its products.
                      • The iPhone pushed the mobile industry away from physical keyboards.
                    • Bias (10%)
                      The article is biased towards the product Clicks. The author uses phrases such as 'nothing can truly replace that tactile experience' and 'Clicks offers three big advantages'. Additionally, the author highlights specific features of the keyboard case without providing any context or comparison with other products on the market.
                      • Clicks offers three big advantages, starting with screen real estate. By eliminating the on-screen virtual keyboard and moving it to a physical keyboard below, usable space on the iPhone is nearly doubled.
                        • nothing can truly replace that tactile experience
                          • Physical keyboards over time can be very good for typing speed
                            • Press CMD + H to quickly navigate to your home screen Use CMD + Space to launch Search Scroll through web pages with space bar These are all plug and play too no permissions needed to get set up, though a companion app enables additional features.
                              • The case has a one-piece design
                                • The company explains that its keyboard supports keyboard shortcuts across iOS and many apps
                                  • The iPhone is the device that pushed the mobile industry away from physical keyboards
                                    • wireless charging and MagSafe still work with the case installed.
                                    • Site Conflicts Of Interest (50%)
                                      The article discusses the physical keyboard Clicks for iPhone. The author has a financial interest in the product as he is an employee of MrMobile who created and sells it.
                                      • Author Conflicts Of Interest (50%)
                                        The author has a conflict of interest on the topic of physical keyboards for iPhone as they are promoting their own product Clicks. They also mention Michael Fisher (MrMobile) and Kevin Michaluk (Crackberry Kevin), who may have financial ties to companies that produce or sell physical keyboards.
                                        • The article mentions the author's own product, Clicks, a physical keyboard for iPhone.

                                        61%

                                        • Unique Points
                                          • The case and full physical keyboard can be attached to the iPhone for a more tactile typing experience.
                                          • It connects directly to the Lightning or USB-C port and doesn't need Bluetooth connection
                                          • Physical keyboards are very good for typing speed.
                                        • Accuracy
                                          • Physical keyboards are very good for typing speed. Clicks adds that it labored over every decision from exactly how the buttons should feel to the keyboard layout, ensuring it would be intuitive for iPhone users.
                                          • The abandonment of hardware keys in smartphones is odd for creators who use keyboards on their laptops and other devices.
                                        • Deception (30%)
                                          The article is deceptive in several ways. Firstly, the author claims that Clicks' creator keyboard is a full physical keyboard when it only has keys on one side of the case and does not cover any part of the screen or device other than its back and edges. This misrepresents what the product actually is. Secondly, while it may be true that Michael Fisher (MrMobile) and Kevin Michaluk (CrackBerry Kevin) are content creators who designed this keyboard, there is no evidence to suggest they have any experience in designing physical keyboards or creating accessories for iPhones. This could lead readers to believe that the product has been thoroughly tested and developed by experts when it may not be the case.
                                          • The author claims that Clicks' creator keyboard is a full physical keyboard, but only one side of the case has keys and does not cover any part of the screen or device other than its back and edges. This misrepresents what the product actually is.
                                        • Fallacies (70%)
                                          The article contains an appeal to authority fallacy by stating that the iPhone keyboard was designed by a dream team of tech industry veterans without providing any evidence or context for this claim. Additionally, there is a dichotomous depiction of the keyboard's small keys as both being difficult to type on and having intuitive layout.
                                          • The article states that the iPhone keyboard was designed by a dream team of tech industry veterans without providing any evidence or context for this claim.
                                        • Bias (75%)
                                          The author of the article is Mariella Moon and she has a history of bias. The title mentions that Clicks wants to make physical iPhone keyboard cases a thing again which implies they are trying to bring back an old technology. This could be seen as nostalgic or outdated, but it also suggests that there may be some sort of desire for something more tactile and tangible in our digital age.
                                          • The author's history of bias is mentioned in the reasoning section.
                                            • The title mentions Clicks wants to make physical iPhone keyboard cases a thing again
                                            • Site Conflicts Of Interest (50%)
                                              Mariella Moon has a financial stake in the company that makes physical iPhone keyboard cases. She also has personal relationships with Michael Fisher and Kevin Michaluk who are known for their work on CrackBerry and MrMobile respectively.
                                              • Author Conflicts Of Interest (50%)
                                                The author has a conflict of interest with Michael Fisher (MrMobile) and Kevin Michaluk (CrackBerry Kevin), as they are both known for their work in the mobile industry. The article also mentions BlackBerry phones, which could be seen as a competitor to Apple's iPhone.
                                                • The author mentions Michael Fisher (MrMobile) and Kevin Michaluk (CrackBerry Kevin), who are both known for their work in the mobile industry.