McDonald's, the global fast food chain, is introducing new value meals starting from June 25, 2023. The $5 or $6 meal deal includes a choice between McDouble or McChicken sandwich, small fries, and 4-piece Chicken McNuggets with a small soft drink. In addition to this national offer, some locations have exclusive deals for their customers. For instance, in Memphis, Tennessee, there is a buy-one-get-one offer for $1 breakfast sandwiches. In Western New York, customers can enjoy a McChicken and McDouble mix-and-match deal for under $4.
McDonald's President of the USA, Joe Erlinger, stated that they heard their fans loud and clear who are looking for more value from the chain. The company is focused on delivering affordable options to customers through its doors, drive-thru, or app. McDonald's app users can also enjoy Free Fries Friday promotion with a $1 minimum purchase until the end of 2024.
The fast food industry has been facing high dining-out costs and inflation pressures, causing consumers to be more discriminating with their spending. McDonald's is not alone in offering value meals; its competitors like Burger King, Wendy's, and Starbucks have also rolled out similar deals in recent weeks.
McDonald's has a long-standing commitment to affordability and creating memorable moments for its customers. As small business owners, it is their responsibility to deliver great value to their local communities when they need it most.
