Meta, the parent company of Facebook, WhatsApp, Instagram, and Messenger, has recently expanded its reach in India by introducing an advanced artificial intelligence assistant named Meta AI. The rollout marks a significant expansion of Meta's AI capabilities across its major platforms in India.
According to various sources including Mashable and Gizmochina, the introduction of Meta AI in India follows successful testing phases and initial deployment in select countries like Australia, New Zealand, and Canada. The assistant is designed to assist users with managing daily activities, learning new topics, creating content, and connecting with what matters most.
Meta AI's integration into WhatsApp, Facebook, Messenger, and Instagram makes it incredibly versatile. Users can leverage the assistant for various tasks such as planning a night out with friends by asking it to recommend restaurants or organizing a weekend getaway by suggesting interesting places to stop along their road trip.
One of the standout features of Meta AI is its ability to generate and animate images based on prompts during chats, fostering interactive and engaging conversations among users. However, concerns remain about potential biases in the generated content over time.
Meta AI also enhances the way users interact with content on Facebook by providing more information on posts that catch their eye. The assistant's functionality is similar to other chatbots like Google's Gemini, OpenAI's ChatGPT, and Anthropic's Claude. Users can ask it to suggest recipes, plan workouts, help them write emails or summarize a bunch of text.
While Meta AI is fully operational across WhatsApp, Facebook, Messenger, and Instagram in India; the standalone Meta AI website (Meta.AI) is currently not accessible to users in the subcontinent. This limits its broader web-based functionalities.
Despite privacy concerns raised about how Meta uses data to train its AI services and backlash from strict privacy laws, Meta continues to scale its AI tech, hoping it could put the company ahead of its peers by uniquely leveraging AI and making the technology mainstream through a massive user base.