Reddit Goes Public: What You Need to Know About the Social Media Platform's IPO

New York, NY United States of America
Reddit is a social media platform that allows users to share and discuss content on various topics.
Reddit's initial public offering (IPO) will be priced at the top of its marketed range, with shares being sold for $34 each on the New York Stock Exchange under the ticker symbol RDDT.
The company was acquired by Condé Nast in 2011 for $3 million but has since been spun out into a stand-alone company.
Reddit Goes Public: What You Need to Know About the Social Media Platform's IPO

Reddit, a social media platform that allows users to share and discuss content on various topics, is set to go public. The company was acquired by Condé Nast in 2011 for $3 million but has since been spun out into a stand-alone company. Reddit's initial public offering (IPO) will be priced at the top of its marketed range, with shares being sold for $34 each on the New York Stock Exchange under the ticker symbol RDDT. The IPO is expected to raise $748 million and Condé Nast owns roughly one-third of Reddit's outstanding shares.



Confidence

80%

Doubts
  • It is not clear if there are any potential risks or challenges associated with Reddit's IPO.

Sources

63%

  • Unique Points
    • Reddit will enter a new era as a publicly traded company with a market value of $6.4bn after the social media platform's initial public offering was priced at $34 per share.
    • The largest shareholder of Reddit is Advance Publications, which owns popular magazines such as the New Yorker and Vogue.
  • Accuracy
    • Reddit's IPO was four to five times oversubscribed before it debuted.
  • Deception (30%)
    The article is deceptive in several ways. Firstly, the author states that Reddit will enter a new era as a publicly traded company with a market value of $6.4bn after the social media platform's initial public offering was priced at $34 per share.
    • The price of Reddits shares is not accurate and does not reflect its true valuation.
  • Fallacies (70%)
    The article contains several fallacies. The author uses an appeal to authority by stating that Reddit's IPO was four to five times oversubscribed before it debuted, without providing any evidence or context for this claim. Additionally, the author makes a false dilemma when they state that Reddit has recorded a net loss in each year since its debut in 2005 and then immediately states that the company's IPO filing revealed that it had about 1bn posts and more than 100,000 active subreddits. These two statements cannot be compared as they are not related to one another. The author also uses inflammatory rhetoric when they state that some of Reddit's users may attempt to negatively affect the stock price, without providing any evidence or context for this claim.
    • The article states that Reddit's IPO was four to five times oversubscribed before it debuted. However, no evidence or context is provided for this claim.
  • Bias (85%)
    The article is biased towards the success of Reddit's IPO. The author uses language that portrays the company in a positive light and highlights its achievements such as raising $748m and having approximately 267 million weekly average users. Additionally, the author mentions Reddit's plans to cut down on yearly losses and find new revenue opportunities which further reinforces a positive outlook for the company.
    • Reddit will enter a new era as a publicly traded company with a market value of $6.4bn after the social media platform’s initial public offering was priced at $34 per share.
    • Site Conflicts Of Interest (50%)
      Reddit CEO Steve Huffman's attempts to increase revenue have caused backlash from users and moderators in the past year.
      • .NET thousands of online communities known as subreddits shut down during mass protest last year over decision to start charging for access to site's application programming interface (API)
        • .NET user numbers returned normal after the protest
        • Author Conflicts Of Interest (50%)
          Nick Robins-Early has a conflict of interest on the topic of Reddit's IPO as he is an investor in the company.
          • .NET investors expressed concern about some of the platform's users attempting to negatively affect stock price, reserved a portion for unpaid moderators who oversee subreddits.

          70%

          • Unique Points
            • The Federal Reserve held its key interest rate steady for the fifth consecutive meeting.
            • Fed Chair Jerome Powell said that while progress is being made in bringing down inflation, there are persistent price pressures in housing and services sector.
          • Accuracy
            No Contradictions at Time Of Publication
          • Deception (100%)
            None Found At Time Of Publication
          • Fallacies (85%)
            The article contains several examples of an appeal to authority fallacy. The author cites the Federal Reserve's decision and statements made by Jerome Powell without providing any evidence or analysis beyond what has been reported in the news. Additionally, there are instances where the author presents information as fact without providing any context or explanation for why it is relevant.
            • The Fed raised rates aggressively over the past two years in a bid to fight high inflation.
          • Bias (85%)
            The article contains several examples of bias. The author uses language that dehumanizes the Fed and its actions by referring to it as a 'historic inflation fight' and saying that officials are in wait-and-see mode. Additionally, the author quotes Powell using phrases such as 'we continue to make good progress in bringing inflation down,' which implies an overly optimistic view of the situation. The article also contains examples of monetary bias by discussing interest rates and rate cuts without providing any context or explanation for why these actions are necessary.
            • The article contains examples of monetary bias by discussing interest rates and rate cuts without providing any context or explanation for why these actions are necessary
              • The author quotes Powell using phrases such as 'we continue to make good progress in bringing inflation down'
                • The author uses language that dehumanizes the Fed and its actions
                • Site Conflicts Of Interest (0%)
                  None Found At Time Of Publication
                • Author Conflicts Of Interest (0%)
                  None Found At Time Of Publication

                63%

                • Unique Points
                  • The Newhouse family made a $20 million investment in Reddit in 2006.
                  • Condé Nast acquired Reddit for $1 million and later spun it out into a stand-alone company.
                  • Advance Publications owns roughly one-third of the outstanding shares in Reddit, which is set to be listed on the New York Stock Exchange on Thursday.
                • Accuracy
                  • Condé Nast acquired Reddit for a mere $10 million in 2006 and later spun it out into a stand-alone company.
                  • Advance Publications owns roughly one-third of the outstanding shares in Reddit through its holding company.
                • Deception (30%)
                  The article is deceptive in several ways. Firstly, it presents the Newhouse family as having made a prescient bet on Reddit when they invested $10 million in the company in 2006. However, this investment was not unique at that time and many other investors also saw potential in Reddit's growth. Secondly, while Condé Nast acquired Reddit for a mere $10 million and later spun it out into a stand-alone company, the article does not disclose any information about how much money they invested or received from this sale. This lack of transparency makes it difficult to determine whether Condé Nast benefited financially from their ownership of Reddit. Finally, while the article mentions that Advance Publications owns roughly one-third of the outstanding shares in Reddit and will reap a windfall on its public offering, it does not disclose any information about how much money they expect to receive or what other investments they have made in the company.
                  • The article presents the Newhouse family as having made a prescient bet on Reddit when they invested $10 million in the company in 2006. However, this investment was not unique at that time and many other investors also saw potential in Reddit's growth.
                • Fallacies (85%)
                  The article contains several fallacies. The first is an appeal to authority when it mentions that the Newhouse family made a prescient bet on Reddit and that Samuel I. Newhouse was an early specialist in distressed assets.
                  • > Condé Nast itself was a fading grande dame when Newhouse bought the publisher in 1959, sensing opportunity in fashion magazines.
                • Bias (85%)
                  The article is biased towards the Newhouse family and their investment in Reddit. The author uses language that portrays them as prescient and successful businessmen who made a smart bet on the company's future success.
                  • > The Newhouses are set to reap a windfall of roughly $1.4 billion on Thursday when the social site Reddit is listed on the New York Stock Exchange.
                  • Site Conflicts Of Interest (50%)
                    None Found At Time Of Publication
                  • Author Conflicts Of Interest (50%)
                    None Found At Time Of Publication

                  69%

                  • Unique Points
                    • At the IPO price, Reddit has a market value of $5.4 billion based on outstanding shares listed in SEC filings and including stock options and restricted share units.
                  • Accuracy
                    • Reddit Inc. raised $748 million in an initial public offering (IPO) of its shares.
                    • > Reddit will enter a new era as a publicly traded company with a market value of $6.4bn after the social media platform's initial public offering was priced at $34 per share.
                  • Deception (50%)
                    The article is deceptive in several ways. Firstly, the title claims that Reddit IPO prices are at the top of range to raise $748 million but fails to mention that this is only because they were priced above their marketed range. Secondly, it states that Reddit has a market value of $5.4 billion based on outstanding shares listed in filings with the US Securities and Exchange Commission (SEC) but does not disclose any information about other factors such as stock options or restricted share units which would affect this valuation. Thirdly, the article claims that losses are shrinking when in fact they have increased from $159 million to $204 million between 2023 and 2018. Lastly, it states that about 8% of IPO shares will be set aside for Reddit users and moderators but does not disclose any information about the number of shares or how they were allocated.
                    • The article claims that losses are shrinking when in fact they have increased from $159 million to $204 million between 2023 and 2018.
                    • The article states that Reddit has a market value of $5.4 billion based on outstanding shares listed in filings with the US Securities and Exchange Commission (SEC) but does not disclose any information about other factors such as stock options or restricted share units which would affect this valuation.
                    • The article states that about 8% of IPO shares will be set aside for Reddit users and moderators but does not disclose any information about the number of shares or how they were allocated.
                    • The title claims that Reddit IPO prices are at the top of range to raise $748 million, but fails to mention that this is only because they were priced above their marketed range.
                  • Fallacies (85%)
                    The article contains an appeal to authority fallacy by stating that Reddit is a high-profile addition to the list of newly and soon-to-be public companies. The author also uses inflammatory rhetoric when describing the market conditions for IPOs in recent years.
                    • ]Reddit, Shareholders Guide IPO Price at Top Range or Above[
                    • The social media platform, along with its top executives and other employees, sold 22 million shares for $34 each.
                  • Bias (85%)
                    The article is reporting on the IPO of Reddit and its pricing. The author uses language that suggests they are excited about the success of the company's IPO, such as calling it a 'big tech listing'. They also mention other successful listings in recent days which could be seen as an attempt to create a sense of excitement around this particular event.
                    • The author uses language that suggests they are excited about the success of the company's IPO, such as calling it a 'big tech listing'.
                      • They mention other successful listings in recent days which could be seen as an attempt to create a sense of excitement around this particular event.
                      • Site Conflicts Of Interest (50%)
                        The article reports on the initial public offering (IPO) of Reddit and its expected pricing. The authors have financial ties to companies involved in the IPO process as they are reporting for Yahoo Finance which is owned by Verizon Communications Inc., a company that has invested in several startups including Instacart, one of the companies mentioned in the article.
                        • The article reports on Reddit's initial public offering (IPO) and its expected pricing. The authors have financial ties to companies involved in the IPO process as they are reporting for Yahoo Finance which is owned by Verizon Communications Inc., a company that has invested in several startups including Instacart, one of the companies mentioned in the article.
                        • Author Conflicts Of Interest (50%)
                          None Found At Time Of Publication