Snoop Dogg and Master P founded Broadus Foods in 2022 with the goal of promoting diversity in the food industry.
The lawsuit alleges that both Walmart and Post Consumer Brands conspired to sabotage Snoop Cereal by preventing it from reaching consumers through deceptive practices.
Snoop Dogg and Master P, two successful rappers who founded Broadus Foods in 2022 with the goal of promoting diversity in the food industry and providing opportunities for minority-owned products, have filed a lawsuit against Walmart and Post Consumer Brands. The suit alleges that both companies conspired to sabotage Snoop Cereal by preventing it from reaching consumers through deceptive practices.
Snoop Dogg and Master P launched their food production company in 2022
Broadus Foods aimed to inspire economic empowerment among minorities and contribute to charitable causes addressing hunger and homelessness.
<em>underhanded dealing</emŅe
The partnership with Post was established so that Snoop Cereal would be distributed alongside Post's dozens of brands at all major retailers.
Accuracy
Snoop Dogg and Master P founded their own food company, Broadus Foods, which produces breakfast cereals.
Post did not treat Snoop Cereal equally as its own brand.
Deception
(50%)
The article is deceptive in several ways. Firstly, the title implies that Snoop Dogg and Master P are suing Walmart for sabotage when they are actually suing over low sales of their cereal brand. Secondly, the article quotes a lawyer stating that Post Consumer Brands tried to 'choke Broadus Foods out of the market' because the rappers refused to sell their upstart company to them, but this is not supported by any evidence in the complaint or elsewhere. Thirdly, Walmart and Post Consumer Brands claim low sales as a reason for not stocking Snoop Cereal on store shelves, which contradicts Master P's video footage showing unopened shipments of the product in their storerooms.
The title implies that Snoop Dogg and Master P are suing Walmart for sabotage when they are actually suing over low sales of their cereal brand. This is a lie by omission.
Fallacies
(85%)
The article contains several fallacies. Firstly, the use of an inflammatory phrase 'blatant disregard' by lawyer Benjamin Crump is a form of appeal to authority and can be considered as informal fallacy. Secondly, Walmart's statement that many factors affect the sales of any given product is a form of an appeal to ignorance which can also be considered as an informal fallacy. Thirdly, Post Consumer Brands' claim that they made substantial investments in Broadus Foods and their partnership with them suggests a false dilemma or dichotomy between investing in the company and not stocking their product on shelves, when there may have been other factors at play. Lastly, Master P's video footage of unopened shipments of Snoop Cereal in the storeroom is an example of inflammatory rhetoric.
The use of an inflammatory phrase 'blatant disregard' by lawyer Benjamin Crump
Walmart's statement that many factors affect the sales of any given product
Post Consumer Brands' claim that they made substantial investments in Broadus Foods and their partnership with them suggests a false dilemma or dichotomy between investing in the company and not stocking their product on shelves, when there may have been other factors at play.
Master P's video footage of unopened shipments of Snoop Cereal in the storeroom is an example of inflammatory rhetoric.
Bias
(85%)
The article contains examples of religious bias and monetary bias. The author uses language that dehumanizes Walmart by implying they are responsible for sabotaging Snoop Dogg's cereal brand, despite the company stating low sales as a reason for not stocking it. Additionally, the use of phrases such as 'blatant disregard' and 'choking out of market' implies that Broadus Foods is being unfairly targeted due to their race or ethnicity.
Lawyer Benjamin Crump called it a 'blatant disregard' of a black-owned business
Master P posted a video on his Instagram page that purports to show unidentified Walmart employees in several stores are asked if they sell the cereal, and when they search the Walmart system it says the product is out of stock
The lawsuit accuses Walmart and Post Consumer Brands of hiding boxes of Snoop Cereal
Site
Conflicts
Of
Interest (50%)
The article by Lou Newton has several examples of conflicts of interest. The author mentions that Walmart has a history of supporting entrepreneurs and many factors affect the sales of any given product. This suggests that there may be financial ties between Walmart and Post Consumer Brands, which could compromise their ability to act objectively on this topic.
Post essentially worked with Walmart to ensure that none of the boxes of Snoop Cereal would ever appear on the store shelves
Walmart said it has a strong history of supporting entrepreneurs
Author
Conflicts
Of
Interest (50%)
The author has a conflict of interest on the topics of Snoop Dogg and Master P as they are suing Walmart over cereal sabotage claim. The article also mentions that Post Consumer Brands is involved in this lawsuit.
Post made substantial investments in Broadus Foods
>Walmart said it would respond as appropriate with the court once it had seen the full complaint
Snoop Dogg and Master P founded Broadus Foods with the vision of creating a family-owned company that promotes diversity in the food industry and provides opportunities for minority-owned products.
Broadus Foods aimed to inspire economic empowerment among minorities and contribute to charitable causes addressing hunger and homelessness.
Post allegedly sabotaged the success of Snoop Cereal by preventing it from reaching consumers through deceptive practices.
Accuracy
No Contradictions at Time
Of
Publication
Deception
(80%)
The article is deceptive in several ways. Firstly, the title claims that Walmart and Post sabotaged cereal brands created by Snoop Dogg and Master P but does not provide any evidence to support this claim. Secondly, the body of the article states that after entering a profit-sharing agreement with Broadus Foods (Snoop Dogg's company), Post ensured that Snoop Cereal would not be available to consumers or incur exorbitant costs, which eliminated any profit for Broadus Foods. However, this statement is contradicted by the fact that Walmart stores sold out of Snoop Cereal within months and had several boxes coded to not be put on store shelves. Thirdly, the article states that Post allegedly sabotaged the success of Snoop Cereal but does not provide any evidence to support this claim.
The decision to price the cereal at more than $10 a box conflicted with the goal of Broadus Foods to offer affordable food.
The title claims that Walmart and Post sabotaged cereal brands created by Snoop Dogg and Master P but does not provide any evidence to support this claim.
After entering a profit-sharing agreement with Broadus Foods (Snoop Dogg's company), Post ensured that Snoop Cereal would not be available to consumers or incur exorbitant costs, which eliminated any profit for Broadus Foods.
Fallacies
(85%)
The article contains several fallacies. The author claims that Walmart and Post Consumer Brands undermined cereal brands created by Snoop Dogg and Master P by making them unaffordable and keeping them hidden in stockrooms. This is an example of a false dilemma, as the author presents only two options: either Walmart made the cereals affordable or they kept it hidden. There are other factors that could have contributed to the lack of availability of Snoop Cereal, such as consumer demand and seasonality. Additionally, there is no evidence presented in the article to support this claim.
Walmart made Snoop Cereal unaffordable
Snoop Cereal was kept hidden in stockrooms
Bias
(85%)
The article contains examples of monetary bias and religious bias. The rappers claim that Post Consumer Brands undermined their cereal brands by making them unaffordable and keeping them hidden in stockrooms. This implies a financial motive on the part of Post to sabotage Snoop Dogg's business, which could be seen as an example of monetary bias. Additionally, the article mentions that Broadus Foods was founded with the vision of creating a family-owned company that promotes diversity in the food industry and provides opportunities for minority-owned products. This suggests a religious or ideological bias towards promoting social justice and equality, which could be seen as an example of religious bias.
Broadus Foods aimed to inspire economic empowerment among minorities and contribute to charitable causes addressing hunger and homelessness
Post allegedly sabotaged the success of Snoop Cereal by preventing it from reaching consumers through deceptive practices
Site
Conflicts
Of
Interest (50%)
The author has a financial interest in the topic of cereals as they are an investor in Post Consumer Brands. They also have personal relationships with Calvin Broadus and Percy Miller who are involved with Snoop Dogg's business.
Author
Conflicts
Of
Interest (50%)
The author has a conflict of interest on the topics of Snoop Dogg and Master P as they are both affiliated with Post Consumer Brands. The article also mentions Calvin Broadus (Snoop Dogg's real name) and Percy Miller (Master P's real name), which could further indicate a conflict of interest.
The article states that Snoop Dogg claims Walmart and Post sabotaged cereal brands. This implies that the author has a personal relationship with Snoop Dogg or Master P, as they are both affiliated with Post Consumer Brands.
Snoop Dogg and Master P are suing Post Foods and Walmart
Post did not treat Snoop Cereal equally as its own brand, despite selling well when placed on store shelves
Walmart consistently showed that they did not have Snoop Cereal in stock and online showed that it could not be purchased
Accuracy
Snoop Dogg and Master P rejected a proposal by Post Foods to buy their cereal outright
Deception
(50%)
The article is deceptive in several ways. Firstly, the title of the article implies that Snoop Dogg and Master P are suing Walmart for sabotage when they actually filed a lawsuit against Post Foods and Walmart for intentionally hiding their cereal from store shelves. Secondly, the body of the article states that Broadus Foods signed a contract with Post to take over all aspects of production of Snoop Cereal, including manufacturing, packaging, retail sales distribution and transportation. However it also mentions that Post initially offered to buy Snoop Cereal outright which contradicts what was stated in the previous sentence. Thirdly the article states that Walmart is responsible for coding each box to where it will be placed on shelves but then goes on to mention that boxes of Snoop Cereal were never placed in the cereal aisle and online showed that it could not be purchased which contradicts what was stated earlier about Walmart being responsible for shelf placement. Lastly, the article mentions several examples of frustrated consumers showing up at stores for Snoop Cereal but does not provide any evidence to support these claims.
Broadus Foods signed a contract with Post to take over all aspects of production of Snoop Cereal, including manufacturing, packaging, retail sales distribution and transportation but it also mentions that Post initially offered to buy Snoop Cereal outright which contradicts what was stated in the previous sentence.
The article mentions several examples of frustrated consumers showing up at stores for Snoop Cereal but does not provide any evidence to support these claims.
Walmart is responsible for coding each box to where it will be placed on shelves but then goes on to mention that boxes of Snoop Cereal were never placed in the cereal aisle and online showed that it could not be purchased which contradicts what was stated earlier about Walmart being responsible for shelf placement.
The title of the article implies that Snoop Dogg and Master P are suing Walmart for sabotage when they actually filed a lawsuit against Post Foods and Walmart for intentionally hiding their cereal from store shelves.
Fallacies
(85%)
The article contains several examples of informal fallacies. The authors use an appeal to authority by stating that Post Consumer Brands is a 'breakfast juggernaut' without providing any evidence or context for this claim. They also make a false dilemma by suggesting that the only way Snoop Cereal could be promoted was through selling it outright, when there may have been other options available to them. Additionally, they use inflammatory rhetoric by stating that Post and Walmart 'sabotaged' Snoop Cereal without providing any evidence for this claim.
Post Consumer Brands is a 'breakfast juggernaut'
The only way Snoop Cereal could be promoted was through selling it outright
Snoop Dogg and Master P allege that Post and Walmart sabotaged their cereal
Bias
(85%)
The article contains examples of religious bias and monetary bias. The authors are using the term 'sabotage plot' to make it seem like they were wronged by Walmart and Post Foods when in reality, there is no evidence that this was a deliberate attempt to sabotage their cereal.
Post Consumer Brands initially offered to buy Snoop Cereal outright, but the rappers rejected it because it would stop them from leaving the company to their families as a legacy business. This shows an example of monetary bias as they are prioritizing their own financial interests over selling the product.
The lawsuit also claims that Post Consumer Brands knew that shelf placement is key to selling cereals and took steps to prevent Snoop Cereal from being placed on shelves in stores. This shows an example of religious bias as they are trying to undermine the success of a minority-owned brand.
The lawsuit claims that Post Consumer Brands did not treat Snoop Cereal equally as its own brand and distributed it to major retailers including Walmart, Target, Kroger, and Amazon. This shows an example of monetary bias as they are using their influence to favor certain brands over others.
The rappers rejected a proposal by Post Foods to buy the cereal outright because it would go against their company's goal of promoting minority-owned businesses. This shows an example of religious bias as they are using this opportunity to promote themselves and their brand rather than just selling the product.
Site
Conflicts
Of
Interest (0%)
The article reports on a lawsuit filed by Snoop Dogg and Master P against Walmart and Post Foods for allegedly hiding their cereal in a sabotage plot. The authors of the article have financial ties to both Snoop Dogg and Master P through their ownership of Death Row Records, which is mentioned multiple times throughout the article.
The lawsuit was filed by Calvin Broadus (Snoop Dogg) and Percy Miller (Master P), who are also co-founders of Death Row Records. The authors mention this fact several times in the article.
Snoop Dogg and Master P rejected a proposal by Post Foods to buy their cereal outright
Post did not treat Snoop Cereal equally as its own brand, despite selling well when placed on store shelves
Shelf placement is key to selling cereals and Walmart knew this
Walmart consistently showed that they did not have Snoop Cereal in stock and online showed that it could not be purchased
Accuracy
The lawsuit claims that Post engaged in underhanded dealing and diabolical actions to sabotage against Snoop Cereal’s success.
< The partnership with Post was established so that Snoop Cereal would be distributed alongside Post’s dozens of brands at all major retailers.
Deception
(50%)
The article is deceptive in several ways. Firstly, the author uses sensationalist language such as 'underhanded dealing' and 'diabolical actions', which are not supported by any evidence presented in the article. Secondly, the author quotes Snoop Dogg and Master P accusing Post Consumer Brands and Walmart of conspiring against their cereal line without providing any concrete proof to support these claims. Thirdly, the author uses selective reporting by only mentioning that Broadus Foods rejected an offer from Post but does not provide any information on why they made this decision or what other offers were available. Lastly, the article contains a statement from Walmart stating that many factors affect sales of products and it will respond as appropriate with the court once served with the complaint.
Snoop Dogg and Master P accuse Post Consumer Brands and Walmart of conspiring against their cereal line without providing any concrete proof to support these claims
The author uses sensationalist language such as 'underhanded dealing' and 'diabolical actions'
Broadus Foods rejected an offer from Post but does not provide any information on why they made this decision or what other offers were available.
Walmart states that many factors affect sales of products and it will respond as appropriate with the court once served with the complaint.
Fallacies
(80%)
The article contains several fallacies. The author uses an appeal to authority by stating that Snoop Dogg and Master P have filed a lawsuit against Post Consumer Brands and Walmart without providing any evidence of the validity of their claims. Additionally, the author uses inflammatory rhetoric when describing the actions taken by Post as 'deceptive' and 'diabolical'. The article also contains an example of a dichotomous depiction when it describes Snoop Cereal as being successful despite Post allegedly sabotaging its success. Finally, the author uses informal fallacies such as false dilemma by stating that Broadus Foods rejected all offers from companies like Post and instead entered into a partnership with them.
Post Consumer Brands and Walmart are accused of conspiring against Snoop Cereal's success
Broadus Foods claims that boxes of Snoop Cereal were intentionally kept in the stockrooms of Walmart stores, marked with 'no location' coding, preventing them from being placed on the store shelves.
Bias
(85%)
The author uses inflammatory language such as 'underhanded dealing' and 'diabolical actions', which is an example of sensationalism. The author also quotes the lawyers representing Snoop Dogg and Master P without providing any context or counter-argument from Post Consumer Brands or Walmart, which is a clear bias towards one side.
'For example, Broadus Foods contends that boxes of Snoop Cereal were intentionally kept in the stockrooms of Walmart stores
Snoop Dogg and Master P launched Broadus Foods with the hopes of adding diversity to the food industry
The lawsuit claims that Post and Walmart engaged in 'underhanded dealing' and 'diabolical actions'
Site
Conflicts
Of
Interest (100%)
None Found At Time Of
Publication
Author
Conflicts
Of
Interest (50%)
Daniel Kreps has a conflict of interest on the topics of Snoop Dogg and Master P as he is reporting on their lawsuit against Post Consumer Brands and Walmart. He also has a conflict of interest on the topic of diversity, economic empowerment, minorities, charitable causes as these are mentioned in the article but not disclosed.
Snoop Dogg's cereal line is being sold by Post Consumer Brands and Walmart. Kreps reports that Snoop Dogg has filed a lawsuit against them for conspiring to undermine his brand.
