Tesla, the world's most valuable automaker, announced on April 16, 2024 that it would be laying off more than 10% of its global workforce. The cuts will impact approximately 15,000 employees and come after weak first quarter deliveries and increasing competition in the electric vehicle market. According to a filing with the Securities and Exchange Commission, Tesla believes it is important to look at every aspect of the company for cost reductions and increasing productivity as part of its next phase of growth.
The layoffs follow Tesla's abandonment of plans to produce a budget-friendly starter car called Model 2. The automaker has also faced an escalating price war in China, a key market for the EV maker, which has forced it to reduce prices and cut into its margins.
Tesla employees were told via email on Sunday night that their positions had been eliminated by the restructuring. The cuts will be effective immediately and impacted staff will receive information regarding their severance within 48 hours. Two of Tesla's top executives, Drew Baglino and Rohan Patel, also left the company on April 16.
The layoffs come after Tesla reported that its quarterly deliveries declined for the first time in nearly four years and fell short of Wall Street analysts' estimates. The company delivered roughly 387,000 vehicles in the first quarter, well below expectations of about 443,000 and an 8.5% decrease compared to the first quarter of last year.
Tesla employed about 140,473 workers worldwide as of December 2023. The reported staffing reduction will affect about 15,000 employees.
Some Tesla factory employees only realized they had been laid off when their badges didn't work on Monday morning. Staff at the Nevada factory faced a roughly two-hour line to get into the facility due to badge checks. Security guards scanned the badges of workers coming out of shuttles and sent those who had been laid off back in separate vans.
Tesla is not the first company to unceremoniously lay off employees while they are trying to access their former place of work. Last year, some former Google employees reportedly learned they had been laid off when they couldn't badge into the office.