Sarah Zheng,

(Bloomberg) -- Alibaba Group Holding Ltd.’s e-commerce division will make “huge” investments in its Taobao shopping app, as the newly created arm seeks to ward off competition from social media platforms. Most Read from Bloomberg Singapore Air Hands Staff Eight Months’ Salary Bonus After Record Results Wall Street Fears $1 Trillion Aftershock From Debt Deal Disney Drops Plan to Move Workers to Florida, Closes Hotel Here's How Much Wealth You Need to Join the Richest 1% Globally Sam Zell, Billionaire Real Estate Investor, Dies at 81 The subsidiary aims to focus on content creation as a conduit to bring in more users and will also launch artificial intelligence-powered tools for merchants, said Trudy Dai, chief executive officer of the Taobao Tmall Commerce Group. That push is likely a response to a still-anemic online commerce market and growing competition from ByteDance Ltd.'s Douyin and other short-video and livestreaming platforms. As young people buy more goods they see on video, incumbent leaders like Alibaba face pressure to deliver a similar experience. Taobao will make “timely adjustments” to its platform fees and commission rates to benefit merchants, according to Dai. They’ll also be provided with an expanding suite of free smart operation tools.

46%

The Daily's Verdict

This author has a poor reputation for journalistic standards and is not considered a reliable news source.

Bias

10%

Examples:

  • The article is biased towards Alibaba and its subsidiaries by presenting their investments and initiatives in a positive light without providing adequate context or comparison with competitors.
  • The article uses phrases such as

Conflicts of Interest

50%

Examples:

  • However, considering that Bloomberg is a financial news outlet and Alibaba is one of its clients, there may be some implicit bias in favor of Alibaba's interests.
  • The article does not disclose any potential conflicts of interest related to the sources or sponsors of the information provided.

Contradictions

10%

Examples:

  • The article contradicts itself by claiming that Alibaba is facing competition from ByteDance and other short-video and livestreaming platforms while also stating that it will make huge investments to scale up its user base.
  • The article implies that the newly created Taobao Tmall Commerce Group is a response to online commerce market challenges when in fact it was announced as part of Alibaba's annual report clearance.

Deceptions

80%

Examples:

  • The article also fails to provide sufficient details or evidence for some of the claims made about Alibaba's investments in content creation, artificial intelligence tools, and platform fees.
  • The article uses deceptive practices such as omitting or downplaying negative aspects of Alibaba's performance and situation, using misleading headlines and phrases that exaggerate its achievements and potential.

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