General Motors (GM) has revised its electric vehicle (EV) production goals due to market uncertainty. Previously, the company aimed to produce 1 million EVs in North America by the end of 2025. However, this target is now in doubt.
CEO Mary Barra commented that GM will not reach the target 'just because the market isn't developing.' Instead, they will build to demand and be guided by customer preferences. This shift comes as GM faces challenges with software issues and production problems at EV component factories.
Software problems have affected various aspects of GM's electric vehicles, including infotainment screens and DC fast chargers. These issues have caused delays in the launch of several Ultium platform-based electric vehicles. Additionally, production problems at EV component factories and vehicles have further obstructed GM's progress towards its production target.
Barra recognizes the importance of software in GM's electrification efforts and improving software reliability is a priority. Despite these challenges, she remains optimistic about the future of electric vehicles and believes that the market will continue to grow as charging infrastructure improves and more consumers experience driving electric cars.