Hope King

Hope King is a seasoned business journalist with a strong background in both reporting and the financial services industry. As Axios' Senior Business Reporter and moderator, she co-authors the popular Axios Closer newsletter, covering major business stories and trends. Additionally, Hope serves as an occasional paid moderator for Public's 'Leading Indicator' video series. Prior to her journalism career, she held a key role as VP of business development and product for one of the fastest-growing investment management platforms in the financial services sector. With her extensive experience and expertise, Hope provides insightful analysis on topics such as Nike's sales decline due to strategic missteps and Amazon's partnership with Grubhub. She can be reached at hope.king@axios.com and is active on Twitter @hopeking.

Biography:  https://www.axios.com/authors/hking

100%

The overall score is a weighted number that takes into account conflict of interest, bias, deception and other practices that undermines the credibility of the source. It is calculated as:
Analysis.OverallConflictOfInterestScore * 0.3F + Analysis.OverallBiasScore * 0.3F + Analysis.DeceptivenessScore * 0.3F + Analysis.ReadabilityScore * 0.1F

A score that takes into consideration the content for flow, interruptions with ads, and overt search engine optimization techniques that makes the content hard to understand

The Daily's Verdict

This author is known for its high journalistic standards. The author strives to maintain neutrality and transparency in its reporting, and avoids conflicts of interest. The author has a reputation for accuracy and rarely gets contradicted on major discrepancies in its reporting.

Bias

100%

Examples:

No current examples available.

Conflicts of Interest

100%

Examples:

No current examples available.

Contradictions

85%

Examples:

  • Neil Saunders, an analyst at GlobalData Retail, stated that Nike underestimated the importance of third-party retailers and opened the door for competitors to partner closely with them (otherArticle #1)
  • Nike expects its sales to drop about 10% in its current quarter (article)
  • Nike lost time and money on a direct-to-consumer distribution bet that backfired (article)
  • Nike projects a 10% sales drop next quarter (otherArticle #1)

Deceptions

100%

Examples:

No current examples available.

Recent Articles

Nike's Sales Slump: Navigating Economic Shifts and Competition from Newcomers

Nike's Sales Slump: Navigating Economic Shifts and Competition from Newcomers

Broke On: Friday, 28 June 2024 Nike, the world's largest sportswear brand, reports flat sales and projects a 10% drop due to changing consumer behavior and growing competition from brands like Hoka and On. Consumers prefer comfort over traditional style in running shoes, leading to Nike's missteps in distribution strategy that alienated retailers. The company must adapt quickly to remain competitive.
Amazon Prime Members Gain Access to Free Food Delivery through Grubhub: Expanding Partnership Benefits

Amazon Prime Members Gain Access to Free Food Delivery through Grubhub: Expanding Partnership Benefits

Broke On: Thursday, 30 May 2024 Amazon Prime members now enjoy expanded benefits with free food delivery through Grubhub, adding to existing perks like Prime Video, Music, RxPass, and unlimited grocery delivery. Eligible orders over $12 grant free deliveries for Prime members on Amazon's website and app. The partnership builds upon Amazon's 2% stake in Grubhub's parent company (Just Eat Takeaway.com), offering a wider range of food options.